Celebrate the joy of your new-born with Reliance Jewels Initiative, “We Care”

“We Care” continues to touch families across India and Reliance Jewels will gift the bracelets to infants and their parents as a sincere gesture of care.

Post By : IJ News Service On 06 October 2016 12:37 PM

We Care, an initiative by Reliance Jewels, in association with select hospitals across India is giving special gifts exclusively for families and their new –born children. Reliance Jewels is gifting newborns their very first Silver black bead bracelet.

Sharing his thoughts on the initiative Sunil Nayak, CEO of Reliance Jewels said, “Through We Care, Reliance would like to show our patrons just how much we value them. It means a lot to us that we can be a part of the beginning of their journey as parents. The silver black bead bracelets are traditionally gifted to new-borns as a sign of affection so it is a truly meaningful gift and we hope to be a part of their lifetime journey.”

The first run of the initiative was met with joy and surprise from parents who were ecstatic to receive this token from Reliance for the birth of their child. The silver black bead bracelet is a traditional symbol of protection and safe-keeping and this gesture was met with appreciation and support from families across cities where the initiative ran successfully.

“We Care” continues to touch families across India and Reliance Jewels will gift the bracelets to infants and their parents as a sincere gesture of care. Reliance will also partner with hospitals, especially maternity hospitals to reach out to with thousands of families across the country.

Celebrate and cherish the beginning of a new life with “We Care” and be a part of the Reliance family that spreads over 47 showrooms across 34 cities.

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