Situated at the biggest mall in the city, this outpost of CaratLane is designed to usher in a uniquely smart jewellery buying experience. “It is an exciting time for us at CaratLane as we continue to increase our retail footprint in the south. Our 4th store in Hyderabad, at Inorbit mall is sure to appeal to all the millennials and young couples residing in the area.

Like all our other stores, here too we've created a whole new world of precious jewellery - beautifully urbane and edgy designs for everyday wear. Our store here is a testament to our commitment to making modern, affordable jewellery increasingly accessible.” Mithun Sacheti, Founder & CEO CaratLane said, while speaking about the launch. CaratLane stores are very different from the typical Indian jewellery stores. They are designed for a truly omnichannel experience. Madhushree, a customer from Hyderabad said, “I really like the designs at CaratLane and find them very affordable. The service and warmth the staff offers are very different than what we experience at any other store.”

For a brand that’s on a mission to democratize access to jewellery, this store launch, the 4th in Hyderabad and 37th in the country, is another step forward in that direction.