28th edition of the India International Jewellery Show (IIJS) shows unprecedented brisk business on day 1 itself...
The De Beers’ Forevermark brand is soon to be sported by the Vodafone McLaren Mercedes Formula 1 drivers Lewis Hamilton and Heikki Kovalainen. Jewellery manufacturer Steinmetz Group is presenting them with rings hand-crafted and studded with 12 round brilliant cut Forevermark diamonds. %% Also, Steinmetz will manufacture helmets for both to wear during the 2008 Monaco Grand Prix. The helmets will have their names inscribed using hundreds of Forevermark pavé stones. %% De Beers had initiated the Forevermark venture to build it on as a brand.
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