Kalyan Jewellers recently inaugurated a new showroom in Pune, which is in line with the existing showrooms in Mumbai. This is Kalyan Jewellers 50th showroom and is spread over 14000 square feet. The showroom was inaugurated by Aishwariya Rai Bachchan, Kalyan Jewellers very own brand ambassador. Speaking on the occasion T.S. Kalyanaraman, Managing Director, Kalyan Jewellers said; “Kalyan Jewellers today enjoy a strong association and trust. The launch of our new store is a glaring example of Kalyan Jeweller’s success and the prized appreciation of customers that the brand has won over the years. The launch of our store in Pune underlines the importance of this dynamic market. We are hopeful that Kalyan Jeweller’s tryst with Maharashtra will make more jewellery aficionados appreciate the brand and its unparalleled collection of Jewellery. This launch is aimed at expanding the shopping horizon of the people in the city, while providing a greater level of choice, convenience and satisfaction.” Kalyan Jewellers are planning to open 15 more showrooms across the globe in this financial year. They aim to have 100 stores spread across India by 2015 and have been at the forefront of pioneering efforts to educate the public of cheating and malpractices in gold quality and pricing through their campaign ‘Fight against Impure Gold”. AmitabBachchan and Aishwraya Rai Bachchan represent Kalyan Jewellers nationally. To represent the company regionally they have stalwarts like Nagarjuna in Andhra Pradesh, Sivaraj Kumar in Karnataka, Prabhu in Tamil Nadu and Dileep in Kerala.