ORRA launches 'Siddhi', a contemporary twist to traditional temple jewellery

The launch of the 'Siddhi' collection is timed in line with ORRA's Anniversary Sale which will be held from 15th April to 15th May, 2016 in stores as well as online on www.orra.co.in.

Post By : IJ News Service On 23 April 2016 2:50 PM
Ramniklal& Sons Jewelers have introduced a new brand ambassador - Anjali Mody - for their latest jewellery label – Roots, an endeavor of the daughter, Freanka Dhanak and son, Vishal Dhanak to continue their rich heritage which is independent of the time. The new lable aims to cater to an independent, purposeful woman whose achievements can be highly reflected in her personal style.%% Anjali Mody is a successful entrepreneur of today. One of the daughters of top corporate lawyer Zia Mody and business tycoon Jaydev Mody, Anjali Mody perfectly embodies the vision and image of the brand. From heading the marketing division of her father’s company to individually running her furniture studio and being a successful co- founder of a digital communication agency, this incredibly skilled and creative fashionista truly signifies the spirit of ‘necessity ‘with ‘artistry’. Anjali wears this fame like a tailored suit. Aside of the work she is an avid traveler and fascinates her imagination with keen interest in art, music and design. Her soft spot for animals is evident with her involvement in animal welfare and their medical well being. Through her, the brand aims to celebrate the individual lives of young and vivacious women who enjoy fashion but at the same time have their roots grounded. Anjali’s eclectic nature and experimental fashion sense finely personify the ethos of Roots. Mody looks beyond stunning in some of the most sought after jewellery pieces of Roots.%% Anjali Mody, who will be seen as the new face of the jewellery brand, also connects and relates with the brand on a personal level. "It feels great to be the brand ambassador of Roots. I have known Vishal and Freanka for few years and I am well aware of the form and function this brand is going to take. They are doing something completely new. This is very exciting for me. I look forward to the rest of the year.”

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