Bunty Bajaj-Bold and Beautiful

With her roots in the culturally rich Rajasthan and her upbringing and education in yet another rich and royal city of Hyderabad, Bunty Bajaj’s tryst with creativity and grandeur was unavoidable. Her early association with antique jewellery owing to her

Post By : IJ News Service On 22 March 2013 3:35 PM

Vivacity and elegance being the common trait of a Bunty Bajaj creation, it becomes almost impossible for a jewellery and art lover to take their eyes off jewellery pieces designed by Bajaj. Don’t be surprised if you end up creating an occasion to flaunt a Bunty Bajaj creation that forced you to part with your money in an impulsive and weak moment. The designer brings some of the best of designs that any women, irrespective of their Indian or foreign roots, would be proud to own and happy to flaunt. A quick meeting with Bajaj reveals that behind every jewellery piece is a woman putting her heart and soul in making lifeless metals and stones come together to make a symbol of beauty and feminism.Her tryst with jewellery designing goes back to her childhood days, when she would accompany her father during business trips. Her father is an antique collector and he hails from Rajasthan. So, often Bajaj found herself shuttling between the two Royal spots in India—Rajasthan and Hyderabad. The company of antique pieces encouraged her to bring out her latent love for heritage and fusion jewellery, and thus started the journey of a jewellery designer who contributed significantly to the Indian jewellery design scene. Recalling her initial days in the industry, Bajaj says, “Capitalising on my childhood experience, I started jewellery designing from home for a few Bollywood personalities, who were close family friends. Later I decided to take it further as I opened a showroom in 2006.” A naturally creative Bajaj completed her under-graduation in Fine Arts from JNT University, Hyderabad, and directly ventured into jewellery designing that has been her passion since childhood. Ask her about her inspiration, and she says, “Like creativity is not bounded by limitations, my inspiration also comes from various elements, things and situations. It could be an architectural drawing or a motif or something from the nature that inspires me to re-create the beauty.Anything that catches my eyes resonates in my jewellery. However the challenge is to give shape to the inspiration. It’s easy to be creative but tough to be practically creative. My entire life’s struggle is to create a design that would look equally stunning as the drawing did.”

She is currently working on a collection called ‘Nine is Divine’. “The collection is a tribute to nine goddesses and it comprises jewellery pieces portraying each of nine Goddesses. It was wonderful to see this collection take shape. I feel very good being a part of Krsala brand and the jewellery industry that has given me an opportunity to be associated with all things beautiful.” Talking about her brand Krsala, she says, “It’s a special feeling to know that Krsala is recognised as one of the fastest growing brands that acquired fame in very short span of five years as it is committed to satisfy the customer with its products and services.” Recalling memorable moments, she says that compliments are the biggest motivation and encourages her to push her limits. “The most motivating compliment that I have received as a part of Krsala is--‘Every piece of jewellery in the store feels like an exhibit from a museum.’ I have learnt that customer expects new and unique every time and as a designer I must re-invent myself time and again. It has been both a challenge and fun for me to constantly push my limits and come up with better designs everytime.” She also says that the industry has taught her a lot and helped her become a better person and a better designer. “I have learnt from the industry that creativity and sale ability is all that matters. In order to keep up with today’s rapidly intensifying competition and artistic expertise one has to think one step ahead. But the most important lesson that the industry has taught me is how to come up with unique designs while being cost-effective and easy on customer’s pocket,” she explains. No matter how big her achievements and how unmatched her designs are, Bajaj remains a grounded women with absolutely simple and beautiful ambitions like giving her best to her customers. When we asked her what kind of women would wear a Bunty Bajaj collection and pat comes the reply, “I would like to see every kind of women adorning my creations. It is always a privilege and pleasure to make women look more beautiful. However, my creation are best suited for a person who believes in the phrase ‘Old is Gold’. At Krsala, our aim is to revive heritage jewellery and make them affordable.”

While in all her statements, she has been expressing her dedication towards the art and the customer, so we had to probe a little more to bring out the women in her and ask about her personal choices. “My sense of style is usually out-of-the-box. I create my own fusion style of dressing. I would team up an uncut diamond earring and cocktail ring with a western dress. I feel this combination is elegant and interesting.” As a suggestion to Indian urban women, she says, “I would suggest Indian women to dress according to occasions, but on every day basis, I would recommend fusion look that I personally prefer.” When asked about the adoration galore for her brand, the humble designer says, “It’s an award in itself. There are people who have travelled the world and bought best of the best. Their adoration for our creation is extremely motivating.” Taking about her muse, Bajaj says, “There are two women, who I would love to go back in time and gift them my creations. The two women are—Elizabeth Taylor and RajmataGayatri Devi. Both these women epitomise elegance and grace and they are also known to have most exclusive collection of jewellery. It would have been a dream-come-true moment and also a moment of pride for me and my brand.” On her current engagement, she says that she have been occupied with designing her daughter’s wedding jewellery. “I’m hoping for it to be quite an exclusive piece. I have tried my best to make it unique but not over the top. I have designed it with the intention of it being an heirloom piece that she will pass down the generations in her family. It is essentially a traditional piece, but I have added certain interesting elements that will set it apart from commonly seen traditional jewellery. I hope the piece comes out exactly how I have envisioned it and am eagerly awaiting to see my daughter wear it,” says an elated mother. Revealing the current happenings at her brand, she says, “This year we have varied plans. The most immediate is the wedding collection keeping in mind the upcoming wedding season. We are also designing some affordable and elegant daily wear pieces and a special men’s jewellery range.” About her favourites, Bajaj says that she has been working with all kind of precious metals and stones, however, taking into consideration her love for heritage jewellery, she has her favourite metals and stones. “Gold, diamonds, rubies and emeralds—these four things are always prominent in all my designs and I never get tired of using them as there are a number of ways to combine them together and still every designlooks unique and new every time. These four elements give the perfect balance of colour to every jewellery piece.”

A little coaxing brought out the side of Bunty Bajaj that exists beyond jewellery. Talking about her hobbies, she says, “Being a fine art student, I love painting. Though my professional commitments take most of my time and I am not able to paint, however, I would love to sit and paint on my terrace. Apart from painting, I also like gardening and surround myself with greenery.” The designer shuttles between Hyderabad and Mumbai so that she can look after her various aspects of the business, including, manufacturing, designing, strategic planning—herself. Five years down the line, she sees herself still glued to her design table, while her son takes over the business completely. When quizzed about any other brand that impresses her, she honestly says, “Graff. I love Graff’s creation and aspire to be like him some day. During my recent visit to London I saw a pair of earringsthat was absolutely stunning. It’s widely known that Graff has the most elaborate collection of stones in the world, but what I love about the brand is that they always come up with beautiful designs that make the stones look even more stunning.” She concludes with a message to the aspiring designers, “While getting inspired is a wonderful thing, copying someone else’s work is crime. A person’s design should be a reflection of one’s self. They must always challenge themselves and never be afraid of trying new things.

Vivacity and elegance being the common trait of a Bunty Bajaj creation, it becomes almost impossible for a jewellery and art lover to take their eyes off jewellery pieces designed by Bajaj. Don’t be surprised if you end up creating an occasion to flaunt a Bunty Bajaj creation that forced you to part with your money in an impulsive and weak moment. The designer brings some of the best of designs that any women, irrespective of their Indian or foreign roots, would be proud to own and happy to flaunt. A quick meeting with Bajaj reveals that behind every jewellery piece is a woman putting her heart and soul in making lifeless metals and stones come together to make a symbol of beauty and feminism.Her tryst with jewellery designing goes back to her childhood days, when she would accompany her father during business trips. Her father is an antique collector and he hails from Rajasthan. So, often Bajaj found herself shuttling between the two Royal spots in India—Rajasthan and Hyderabad. The company of antique pieces encouraged her to bring out her latent love for heritage and fusion jewellery, and thus started the journey of a jewellery designer who contributed significantly to the Indian jewellery design scene. Recalling her initial days in the industry, Bajaj says, “Capitalising on my childhood experience, I started jewellery designing from home for a few Bollywood personalities, who were close family friends. Later I decided to take it further as I opened a showroom in 2006.” A naturally creative Bajaj completed her under-graduation in Fine Arts from JNT University, Hyderabad, and directly ventured into jewellery designing that has been her passion since childhood. Ask her about her inspiration, and she says, “Like creativity is not bounded by limitations, my inspiration also comes from various elements, things and situations. It could be an architectural drawing or a motif or something from the nature that inspires me to re-create the beauty.Anything that catches my eyes resonates in my jewellery. However the challenge is to give shape to the inspiration. It’s easy to be creative but tough to be practically creative. My entire life’s struggle is to create a design that would look equally stunning as the drawing did.”

She is currently working on a collection called ‘Nine is Divine’. “The collection is a tribute to nine goddesses and it comprises jewellery pieces portraying each of nine Goddesses. It was wonderful to see this collection take shape. I feel very good being a part of Krsala brand and the jewellery industry that has given me an opportunity to be associated with all things beautiful.” Talking about her brand Krsala, she says, “It’s a special feeling to know that Krsala is recognised as one of the fastest growing brands that acquired fame in very short span of five years as it is committed to satisfy the customer with its products and services.” Recalling memorable moments, she says that compliments are the biggest motivation and encourages her to push her limits. “The most motivating compliment that I have received as a part of Krsala is--‘Every piece of jewellery in the store feels like an exhibit from a museum.’ I have learnt that customer expects new and unique every time and as a designer I must re-invent myself time and again. It has been both a challenge and fun for me to constantly push my limits and come up with better designs everytime.” She also says that the industry has taught her a lot and helped her become a better person and a better designer. “I have learnt from the industry that creativity and sale ability is all that matters. In order to keep up with today’s rapidly intensifying competition and artistic expertise one has to think one step ahead. But the most important lesson that the industry has taught me is how to come up with unique designs while being cost-effective and easy on customer’s pocket,” she explains. No matter how big her achievements and how unmatched her designs are, Bajaj remains a grounded women with absolutely simple and beautiful ambitions like giving her best to her customers. When we asked her what kind of women would wear a Bunty Bajaj collection and pat comes the reply, “I would like to see every kind of women adorning my creations. It is always a privilege and pleasure to make women look more beautiful. However, my creation are best suited for a person who believes in the phrase ‘Old is Gold’. At Krsala, our aim is to revive heritage jewellery and make them affordable.”

While in all her statements, she has been expressing her dedication towards the art and the customer, so we had to probe a little more to bring out the women in her and ask about her personal choices. “My sense of style is usually out-of-the-box. I create my own fusion style of dressing. I would team up an uncut diamond earring and cocktail ring with a western dress. I feel this combination is elegant and interesting.” As a suggestion to Indian urban women, she says, “I would suggest Indian women to dress according to occasions, but on every day basis, I would recommend fusion look that I personally prefer.” When asked about the adoration galore for her brand, the humble designer says, “It’s an award in itself. There are people who have travelled the world and bought best of the best. Their adoration for our creation is extremely motivating.” Taking about her muse, Bajaj says, “There are two women, who I would love to go back in time and gift them my creations. The two women are—Elizabeth Taylor and RajmataGayatri Devi. Both these women epitomise elegance and grace and they are also known to have most exclusive collection of jewellery. It would have been a dream-come-true moment and also a moment of pride for me and my brand.” On her current engagement, she says that she have been occupied with designing her daughter’s wedding jewellery. “I’m hoping for it to be quite an exclusive piece. I have tried my best to make it unique but not over the top. I have designed it with the intention of it being an heirloom piece that she will pass down the generations in her family. It is essentially a traditional piece, but I have added certain interesting elements that will set it apart from commonly seen traditional jewellery. I hope the piece comes out exactly how I have envisioned it and am eagerly awaiting to see my daughter wear it,” says an elated mother. Revealing the current happenings at her brand, she says, “This year we have varied plans. The most immediate is the wedding collection keeping in mind the upcoming wedding season. We are also designing some affordable and elegant daily wear pieces and a special men’s jewellery range.” About her favourites, Bajaj says that she has been working with all kind of precious metals and stones, however, taking into consideration her love for heritage jewellery, she has her favourite metals and stones. “Gold, diamonds, rubies and emeralds—these four things are always prominent in all my designs and I never get tired of using them as there are a number of ways to combine them together and still every designlooks unique and new every time. These four elements give the perfect balance of colour to every jewellery piece.”

A little coaxing brought out the side of Bunty Bajaj that exists beyond jewellery. Talking about her hobbies, she says, “Being a fine art student, I love painting. Though my professional commitments take most of my time and I am not able to paint, however, I would love to sit and paint on my terrace. Apart from painting, I also like gardening and surround myself with greenery.” The designer shuttles between Hyderabad and Mumbai so that she can look after her various aspects of the business, including, manufacturing, designing, strategic planning—herself. Five years down the line, she sees herself still glued to her design table, while her son takes over the business completely. When quizzed about any other brand that impresses her, she honestly says, “Graff. I love Graff’s creation and aspire to be like him some day. During my recent visit to London I saw a pair of earringsthat was absolutely stunning. It’s widely known that Graff has the most elaborate collection of stones in the world, but what I love about the brand is that they always come up with beautiful designs that make the stones look even more stunning.” She concludes with a message to the aspiring designers, “While getting inspired is a wonderful thing, copying someone else’s work is crime. A person’s design should be a reflection of one’s self. They must always challenge themselves and never be afraid of trying new things.

Vivacity and elegance being the common trait of a Bunty Bajaj creation, it becomes almost impossible for a jewellery and art lover to take their eyes off jewellery pieces designed by Bajaj. Don’t be surprised if you end up creating an occasion to flaunt a Bunty Bajaj creation that forced you to part with your money in an impulsive and weak moment. The designer brings some of the best of designs that any women, irrespective of their Indian or foreign roots, would be proud to own and happy to flaunt. A quick meeting with Bajaj reveals that behind every jewellery piece is a woman putting her heart and soul in making lifeless metals and stones come together to make a symbol of beauty and feminism.Her tryst with jewellery designing goes back to her childhood days, when she would accompany her father during business trips. Her father is an antique collector and he hails from Rajasthan. So, often Bajaj found herself shuttling between the two Royal spots in India—Rajasthan and Hyderabad. The company of antique pieces encouraged her to bring out her latent love for heritage and fusion jewellery, and thus started the journey of a jewellery designer who contributed significantly to the Indian jewellery design scene. Recalling her initial days in the industry, Bajaj says, “Capitalising on my childhood experience, I started jewellery designing from home for a few Bollywood personalities, who were close family friends. Later I decided to take it further as I opened a showroom in 2006.” A naturally creative Bajaj completed her under-graduation in Fine Arts from JNT University, Hyderabad, and directly ventured into jewellery designing that has been her passion since childhood. Ask her about her inspiration, and she says, “Like creativity is not bounded by limitations, my inspiration also comes from various elements, things and situations. It could be an architectural drawing or a motif or something from the nature that inspires me to re-create the beauty.Anything that catches my eyes resonates in my jewellery. However the challenge is to give shape to the inspiration. It’s easy to be creative but tough to be practically creative. My entire life’s struggle is to create a design that would look equally stunning as the drawing did.”

She is currently working on a collection called ‘Nine is Divine’. “The collection is a tribute to nine goddesses and it comprises jewellery pieces portraying each of nine Goddesses. It was wonderful to see this collection take shape. I feel very good being a part of Krsala brand and the jewellery industry that has given me an opportunity to be associated with all things beautiful.” Talking about her brand Krsala, she says, “It’s a special feeling to know that Krsala is recognised as one of the fastest growing brands that acquired fame in very short span of five years as it is committed to satisfy the customer with its products and services.” Recalling memorable moments, she says that compliments are the biggest motivation and encourages her to push her limits. “The most motivating compliment that I have received as a part of Krsala is--‘Every piece of jewellery in the store feels like an exhibit from a museum.’ I have learnt that customer expects new and unique every time and as a designer I must re-invent myself time and again. It has been both a challenge and fun for me to constantly push my limits and come up with better designs everytime.” She also says that the industry has taught her a lot and helped her become a better person and a better designer. “I have learnt from the industry that creativity and sale ability is all that matters. In order to keep up with today’s rapidly intensifying competition and artistic expertise one has to think one step ahead. But the most important lesson that the industry has taught me is how to come up with unique designs while being cost-effective and easy on customer’s pocket,” she explains. No matter how big her achievements and how unmatched her designs are, Bajaj remains a grounded women with absolutely simple and beautiful ambitions like giving her best to her customers. When we asked her what kind of women would wear a Bunty Bajaj collection and pat comes the reply, “I would like to see every kind of women adorning my creations. It is always a privilege and pleasure to make women look more beautiful. However, my creation are best suited for a person who believes in the phrase ‘Old is Gold’. At Krsala, our aim is to revive heritage jewellery and make them affordable.”

While in all her statements, she has been expressing her dedication towards the art and the customer, so we had to probe a little more to bring out the women in her and ask about her personal choices. “My sense of style is usually out-of-the-box. I create my own fusion style of dressing. I would team up an uncut diamond earring and cocktail ring with a western dress. I feel this combination is elegant and interesting.” As a suggestion to Indian urban women, she says, “I would suggest Indian women to dress according to occasions, but on every day basis, I would recommend fusion look that I personally prefer.” When asked about the adoration galore for her brand, the humble designer says, “It’s an award in itself. There are people who have travelled the world and bought best of the best. Their adoration for our creation is extremely motivating.” Taking about her muse, Bajaj says, “There are two women, who I would love to go back in time and gift them my creations. The two women are—Elizabeth Taylor and RajmataGayatri Devi. Both these women epitomise elegance and grace and they are also known to have most exclusive collection of jewellery. It would have been a dream-come-true moment and also a moment of pride for me and my brand.” On her current engagement, she says that she have been occupied with designing her daughter’s wedding jewellery. “I’m hoping for it to be quite an exclusive piece. I have tried my best to make it unique but not over the top. I have designed it with the intention of it being an heirloom piece that she will pass down the generations in her family. It is essentially a traditional piece, but I have added certain interesting elements that will set it apart from commonly seen traditional jewellery. I hope the piece comes out exactly how I have envisioned it and am eagerly awaiting to see my daughter wear it,” says an elated mother. Revealing the current happenings at her brand, she says, “This year we have varied plans. The most immediate is the wedding collection keeping in mind the upcoming wedding season. We are also designing some affordable and elegant daily wear pieces and a special men’s jewellery range.” About her favourites, Bajaj says that she has been working with all kind of precious metals and stones, however, taking into consideration her love for heritage jewellery, she has her favourite metals and stones. “Gold, diamonds, rubies and emeralds—these four things are always prominent in all my designs and I never get tired of using them as there are a number of ways to combine them together and still every designlooks unique and new every time. These four elements give the perfect balance of colour to every jewellery piece.”

A little coaxing brought out the side of Bunty Bajaj that exists beyond jewellery. Talking about her hobbies, she says, “Being a fine art student, I love painting. Though my professional commitments take most of my time and I am not able to paint, however, I would love to sit and paint on my terrace. Apart from painting, I also like gardening and surround myself with greenery.” The designer shuttles between Hyderabad and Mumbai so that she can look after her various aspects of the business, including, manufacturing, designing, strategic planning—herself. Five years down the line, she sees herself still glued to her design table, while her son takes over the business completely. When quizzed about any other brand that impresses her, she honestly says, “Graff. I love Graff’s creation and aspire to be like him some day. During my recent visit to London I saw a pair of earringsthat was absolutely stunning. It’s widely known that Graff has the most elaborate collection of stones in the world, but what I love about the brand is that they always come up with beautiful designs that make the stones look even more stunning.” She concludes with a message to the aspiring designers, “While getting inspired is a wonderful thing, copying someone else’s work is crime. A person’s design should be a reflection of one’s self. They must always challenge themselves and never be afraid of trying new things.

Be the first to comment

Leave a comment

Advertisement

Related News

No news available.
Advertisement
INDIAN JEWELLER

Email Alerts

WhatsApp Alerts