Senco Gold & Diamonds inaugurated its 6,500 sq. ft. flagship Janpath store in Bhubaneswar on July 20 with actor Rakul Preet Singh, ahead of Odisha's festive and wedding shopping season.

Zen Diamond India has presented its Tören Collection featuring natural diamonds with sapphires, rubies and emeralds in yellow and rose gold, highlighting five jewellery designs for the monsoon season.

Aisshpra Gems & Jewels concluded the inaugural Retail Connect 2026 in Gorakhpur, bringing together 40 manufacturers, 80 buyers and 17 stores to integrate frontline customer insights into merchandise planning.

Saggar Mehra Couture has partnered with jewellery designer Nipun Khanna to launch Vanraaj, a menswear and fine jewellery collection inspired by modern royalty, combining couture craftsmanship with jewellery design.

Harit Zaveri Jewellers has introduced Saanjh, a 22 KT gold bridal jewellery collection in July 2026, featuring polki, kundan and temple-inspired designs for contemporary bridal preferences and occasions.

VBJ, Vummidi Bangaru Jewellers has launched its month-long Amazing Aadi Sale until August 16, 2026, offering discounts across jewellery categories at its Anna Salai and Anna Nagar showrooms during the festive season.

Richemont reported a 20% increase in first-quarter sales for FY2027, with its Jewellery Maisons posting 24% growth, driven by strong demand across key markets including Asia Pacific and the Americas.

Bengaluru-based laboratory-grown diamond jewellery brand Aukera has secured Rs 90 crore in debt funding led by Alteria Capital to support retail expansion, product development, omnichannel growth and hiring across India.

Kalyan Jewellers has appointed actor Sara Ali Khan as its brand ambassador in India, joining Amitabh Bachchan and Katrina Kaif to strengthen its outreach to younger consumers across markets.

Ananya Jewels has expanded beyond Bengaluru with the opening of its first Hyderabad boutique in Kavuri Hills on July 14, strengthening its retail presence and offering personalized diamond jewellery services.

IAGES said its Accredited Partner Directory, launched in November 2025, now lists over 700 verified gold businesses across 200 cities, supporting consumer verification and promoting compliance across India's gold industry.

VBJ, Vummidi Bangaru Jewellers has reopened its Vummidi Silverware showroom on Anna Salai, Chennai, with an 8,000 sq. ft. retail space to expand its silver jewellery and silverware offering for customers.

Jos Alukkas has launched its ‘Season of Diamonds’ campaign from July 10-31 across more than 60 showrooms in India, offering promotional benefits to drive natural diamond jewellery sales.

Kalyan Jewellers has expanded its Maharashtra retail network with the opening of its first showroom in Virar on July 11, strengthening its presence and increasing access to its product portfolio.