Catering primarily to a country which considers gold as a principal investment, deems it propitious, and finds it an enticing ornamentation, Titan accurately struck it rich by its access into the world of traditional and designer jewellery. The idea of incoming into the shimmer field, in order to create a way out of a foreign exchange crunch of the early 1990s, appealed to Titan Industries significantly. And yet again, though early steps were far from anticipation, the pioneering Titan courage came to the front, turning challenges into attainments, and how!!Foreign Exchange being no resultlater caused Titan to focus completely on the home market. Today, Tanishq - the first branded jewellery player and Goldplus, are righteous equivalents of the Cartier, Tiffany, Esprit, and Ernest Jones of the West in credibility, standards and fame. Tanishq offers a stunning world of exquisite, precious designer ware through over 150 stores in around 80 plus cities across the nation. Goldplus has a proud market share of around 40 per cent in the semi-urban and rural scenario, whilst still in its early years. %% The confidence nuance that the Tata - Titan association induces, never fails to draw mounting numbers of jewellery seekers to the fledgling designer brand. Titan ensures that they are spoilt for choice, precision and a great shopping experience with Tanishq, the jewel of its crown. Tanishq is India's fastest growing jewellery brand with a premium range of jewellery, studded with diamonds or coloured gems in 18-carat gold, 22-carat pure gold and platinum jewellery.A recent survey by Credit Suisse says the branded jewellery market is high growth market as over 90 per cent of the market is unorganised which is likely to gradually lose share to the organised retailers like Titan.Higher disposable income coupled with higher aspirations is fueling the growth of branded jewellery market.As the company is investing in retail space expansion, the company is expected to garner more market share, the survey said.According to the report, Titan’s ROCE moved up from 26 per cent in FY 09 to 50 per cent in FY 12, while ROIC moved up from 28 per cent to 114 per cent in the same period. Titan has evolved itself into a high quality business model especially in jewellery with return ratios comparable to FMCG companies.During the last quarter, company’s jewellery business witnessed a growth of 25.15 per cent to Rs 1,985.87 crore, while earnings in the watch segment increased by 17.23 per cent to Rs 383.11 crore.“Tanishq is today a hallmark of trust, an island of purity. It is a trustworthy, popular jewellery brand from India's largest integrated jewellery manufacturer. Titan then felt a need and created a means to offer elegant gold jewellery to smaller towns and rural markets, hence the launch of a retail initiative - Goldplus caters to this need.Both brands contributed to over Rs.450 million USD, and are still flourishing. Truly a phenomenon in itself, Tanishq is our pioneering Indian brand storming a market of over 400,000 independent jewellers. The brand is evolving faster than the market and is either leading or closing gaps between competitors in urban markets where we have a presence,” says Sandeep Kulhalli, Vice- President, Retail & Marketing, Tanishq. %%

Zoya, by Tanishq is a chain of luxury jewellery boutiques, which targets elite, discerning ladies seeking designer wear of international standards. Zoya is a best-in-class shopping experience. Stores offer exquisite, artistically styled masterpieces, studded in diamonds, apart from traditional, fusion polki and kundan jewelry. There are magnificent designs to choose from, all in ultra-premium luxury, these outlets showcase luxury unsurpassed. “Zoya creations are world-class in terms of quality and have been crafted in India and abroad. It boasts the finest quality in India and is on par with the best in the world. Zoya stores are located in Greater Kailash I, M Block - Delhi and Warden Road – Mumbai,” adds Sandeep Kulhalli. Entering the largely fragmented Indian jewellery market with no known brands in 1995, Titan Industries launched Tanishq, India's most trusted and fastest growing jewellery brand. Gold Plus, the later addition, focuses on the preferences of semi-urban and rural India. Completing the jewellery portfolio is Zoya, the latest retail chain in the luxury segment.%% Tanishq is also considering launching a new collection targeted at teenagers, for which it is conducting a pilot project and a final decision will be taken by the end of this financial year. It is also expanding its footprint in the North Eastern region and looks to open two more showrooms in next fiscal. “We are doing some experiments for the teenagers. They usually buy some fashionable junk jewellery and we are looking to tap that segment,” saysSaumenBhaumik, Associate Vice-President, Titan Industries.The company is currently conducting a pilot project to judge the response for its products and has opened six kiosks in Delhi, Mumbai, Bangalore and Pune, he added. “We started the pilot project in February this year. We will take a call on national launch of the collection by the end of this fiscal,” Bhaumik said. The collection of the jewellery, which are priced between Rs 499 and Rs 4,999, has received a moderate response so far, he added.Tanishq today entered the fashion jewellery space with the introduction of IVA collection in 18-carat gold that is priced over Rs 20,000. It will initially be sold at eight locations — New Delhi, Mumbai, Bangalore, Kolkata, Pune, Ludhiana, Chandigarh and Hyderabad from December 25, 2013.Talking about its expansion plans, he said the brand will add over 10 stores next fiscal to its current strength of about 150 outlets across the country. “We are expanding in the North East, which has a big potential. We are planning to open two more stores there in the next 12-18 months,” Bhaumik said. The brand at present has two showrooms in Guwahati and Agartala, he added.“We will open a second outlet in Guwahati, where we have received very good response so far. We are exploring option to open the second one in a smaller city like Jorhat or Silchar,” Bhaumik said. Tanishq at present has over 20 showrooms in the Eastern region, comprising Bihar, Jharkhand, Orissa, West Bengal and North East.Goldplus, with 31 showrooms, it is focusedon creating awareness and educating rural customers about gold. “Starting from one store in Erode in 2005, we are aiming for a turnover of Rs. 800 croreby this year,” says N. Vaideeswaran, Head – Retail (Goldplus), Titan Industries.%%

Tanishq started in 1994 and challenged the established family jeweller system prevalent in India. They have set up production and sourcing bases with thorough research of the jewellery crafts of India. Backed by in-depth research in the jewellery space, the production and sourcing units of Tanishq create exquisite designs with flawless finish. Located at Hosur (Tamil Nadu) the 1,35,000 sq. ft. manufacturing unit is equipped with the latest and most up-to-date technology and tools. The unit also complies with the labour and environmental standards. There are two units in Dehradun and Pantnagar(Uttarakhand) in India.It was launched as a range of jewellery and jewellerywatches meant for the European and American markets, but later on shifted focus on Indian markets to tap the domestic opportunity, too.“Stringent quality standards ensure that every product at Tanishq is crafted to perfection with unmatched finish. With innovations like the caratmeter the only non-destructive means to check the purity of gold. Tanishq introduced technology backed challenge in the category completely governed by individual trust. The brand propagates ethical practices and provides the customer a certification of purity of material and reselling policies. Following the line of ethical practice further, adequate policies are in place for the artisans who create the jewellery,” adds Sandeep Kulhalli. It has a Golden Harvest savings scheme which is a unique Jewellery purchase scheme, leading to an easy purchase of Tanishq jewellery of your choice. With this scheme you can buy for more than what you save because it will add a special bonus at the end of the scheme.It introduced specialised retailing in the fragmented jewellery market of India. Today, with over more than 150 lavish stores in around 80 plus Indian cities, Tanishq continues to rule the jewellery space.%%

Catering primarily to a country which considers gold as a principal investment, deems it propitious, and finds it an enticing ornamentation, Titan accurately struck it rich by its access into the world of traditional and designer jewellery. The idea of incoming into the shimmer field, in order to create a way out of a foreign exchange crunch of the early 1990s, appealed to Titan Industries significantly. And yet again, though early steps were far from anticipation, the pioneering Titan courage came to the front, turning challenges into attainments, and how!!Foreign Exchange being no resultlater caused Titan to focus completely on the home market. Today, Tanishq - the first branded jewellery player and Goldplus, are righteous equivalents of the Cartier, Tiffany, Esprit, and Ernest Jones of the West in credibility, standards and fame. Tanishq offers a stunning world of exquisite, precious designer ware through over 150 stores in around 80 plus cities across the nation. Goldplus has a proud market share of around 40 per cent in the semi-urban and rural scenario, whilst still in its early years. %% The confidence nuance that the Tata - Titan association induces, never fails to draw mounting numbers of jewellery seekers to the fledgling designer brand. Titan ensures that they are spoilt for choice, precision and a great shopping experience with Tanishq, the jewel of its crown. Tanishq is India's fastest growing jewellery brand with a premium range of jewellery, studded with diamonds or coloured gems in 18-carat gold, 22-carat pure gold and platinum jewellery.A recent survey by Credit Suisse says the branded jewellery market is high growth market as over 90 per cent of the market is unorganised which is likely to gradually lose share to the organised retailers like Titan.Higher disposable income coupled with higher aspirations is fueling the growth of branded jewellery market.As the company is investing in retail space expansion, the company is expected to garner more market share, the survey said.According to the report, Titan’s ROCE moved up from 26 per cent in FY 09 to 50 per cent in FY 12, while ROIC moved up from 28 per cent to 114 per cent in the same period. Titan has evolved itself into a high quality business model especially in jewellery with return ratios comparable to FMCG companies.During the last quarter, company’s jewellery business witnessed a growth of 25.15 per cent to Rs 1,985.87 crore, while earnings in the watch segment increased by 17.23 per cent to Rs 383.11 crore.“Tanishq is today a hallmark of trust, an island of purity. It is a trustworthy, popular jewellery brand from India's largest integrated jewellery manufacturer. Titan then felt a need and created a means to offer elegant gold jewellery to smaller towns and rural markets, hence the launch of a retail initiative - Goldplus caters to this need.Both brands contributed to over Rs.450 million USD, and are still flourishing. Truly a phenomenon in itself, Tanishq is our pioneering Indian brand storming a market of over 400,000 independent jewellers. The brand is evolving faster than the market and is either leading or closing gaps between competitors in urban markets where we have a presence,” says Sandeep Kulhalli, Vice- President, Retail & Marketing, Tanishq. %%

Zoya, by Tanishq is a chain of luxury jewellery boutiques, which targets elite, discerning ladies seeking designer wear of international standards. Zoya is a best-in-class shopping experience. Stores offer exquisite, artistically styled masterpieces, studded in diamonds, apart from traditional, fusion polki and kundan jewelry. There are magnificent designs to choose from, all in ultra-premium luxury, these outlets showcase luxury unsurpassed. “Zoya creations are world-class in terms of quality and have been crafted in India and abroad. It boasts the finest quality in India and is on par with the best in the world. Zoya stores are located in Greater Kailash I, M Block - Delhi and Warden Road – Mumbai,” adds Sandeep Kulhalli. Entering the largely fragmented Indian jewellery market with no known brands in 1995, Titan Industries launched Tanishq, India's most trusted and fastest growing jewellery brand. Gold Plus, the later addition, focuses on the preferences of semi-urban and rural India. Completing the jewellery portfolio is Zoya, the latest retail chain in the luxury segment.%% Tanishq is also considering launching a new collection targeted at teenagers, for which it is conducting a pilot project and a final decision will be taken by the end of this financial year. It is also expanding its footprint in the North Eastern region and looks to open two more showrooms in next fiscal. “We are doing some experiments for the teenagers. They usually buy some fashionable junk jewellery and we are looking to tap that segment,” saysSaumenBhaumik, Associate Vice-President, Titan Industries.The company is currently conducting a pilot project to judge the response for its products and has opened six kiosks in Delhi, Mumbai, Bangalore and Pune, he added. “We started the pilot project in February this year. We will take a call on national launch of the collection by the end of this fiscal,” Bhaumik said. The collection of the jewellery, which are priced between Rs 499 and Rs 4,999, has received a moderate response so far, he added.Tanishq today entered the fashion jewellery space with the introduction of IVA collection in 18-carat gold that is priced over Rs 20,000. It will initially be sold at eight locations — New Delhi, Mumbai, Bangalore, Kolkata, Pune, Ludhiana, Chandigarh and Hyderabad from December 25, 2013.Talking about its expansion plans, he said the brand will add over 10 stores next fiscal to its current strength of about 150 outlets across the country. “We are expanding in the North East, which has a big potential. We are planning to open two more stores there in the next 12-18 months,” Bhaumik said. The brand at present has two showrooms in Guwahati and Agartala, he added.“We will open a second outlet in Guwahati, where we have received very good response so far. We are exploring option to open the second one in a smaller city like Jorhat or Silchar,” Bhaumik said. Tanishq at present has over 20 showrooms in the Eastern region, comprising Bihar, Jharkhand, Orissa, West Bengal and North East.Goldplus, with 31 showrooms, it is focusedon creating awareness and educating rural customers about gold. “Starting from one store in Erode in 2005, we are aiming for a turnover of Rs. 800 croreby this year,” says N. Vaideeswaran, Head – Retail (Goldplus), Titan Industries.%%

Tanishq started in 1994 and challenged the established family jeweller system prevalent in India. They have set up production and sourcing bases with thorough research of the jewellery crafts of India. Backed by in-depth research in the jewellery space, the production and sourcing units of Tanishq create exquisite designs with flawless finish. Located at Hosur (Tamil Nadu) the 1,35,000 sq. ft. manufacturing unit is equipped with the latest and most up-to-date technology and tools. The unit also complies with the labour and environmental standards. There are two units in Dehradun and Pantnagar(Uttarakhand) in India.It was launched as a range of jewellery and jewellerywatches meant for the European and American markets, but later on shifted focus on Indian markets to tap the domestic opportunity, too.“Stringent quality standards ensure that every product at Tanishq is crafted to perfection with unmatched finish. With innovations like the caratmeter the only non-destructive means to check the purity of gold. Tanishq introduced technology backed challenge in the category completely governed by individual trust. The brand propagates ethical practices and provides the customer a certification of purity of material and reselling policies. Following the line of ethical practice further, adequate policies are in place for the artisans who create the jewellery,” adds Sandeep Kulhalli. It has a Golden Harvest savings scheme which is a unique Jewellery purchase scheme, leading to an easy purchase of Tanishq jewellery of your choice. With this scheme you can buy for more than what you save because it will add a special bonus at the end of the scheme.It introduced specialised retailing in the fragmented jewellery market of India. Today, with over more than 150 lavish stores in around 80 plus Indian cities, Tanishq continues to rule the jewellery space.%%

Catering primarily to a country which considers gold as a principal investment, deems it propitious, and finds it an enticing ornamentation, Titan accurately struck it rich by its access into the world of traditional and designer jewellery. The idea of incoming into the shimmer field, in order to create a way out of a foreign exchange crunch of the early 1990s, appealed to Titan Industries significantly. And yet again, though early steps were far from anticipation, the pioneering Titan courage came to the front, turning challenges into attainments, and how!!Foreign Exchange being no resultlater caused Titan to focus completely on the home market. Today, Tanishq - the first branded jewellery player and Goldplus, are righteous equivalents of the Cartier, Tiffany, Esprit, and Ernest Jones of the West in credibility, standards and fame. Tanishq offers a stunning world of exquisite, precious designer ware through over 150 stores in around 80 plus cities across the nation. Goldplus has a proud market share of around 40 per cent in the semi-urban and rural scenario, whilst still in its early years. %% The confidence nuance that the Tata - Titan association induces, never fails to draw mounting numbers of jewellery seekers to the fledgling designer brand. Titan ensures that they are spoilt for choice, precision and a great shopping experience with Tanishq, the jewel of its crown. Tanishq is India's fastest growing jewellery brand with a premium range of jewellery, studded with diamonds or coloured gems in 18-carat gold, 22-carat pure gold and platinum jewellery.A recent survey by Credit Suisse says the branded jewellery market is high growth market as over 90 per cent of the market is unorganised which is likely to gradually lose share to the organised retailers like Titan.Higher disposable income coupled with higher aspirations is fueling the growth of branded jewellery market.As the company is investing in retail space expansion, the company is expected to garner more market share, the survey said.According to the report, Titan’s ROCE moved up from 26 per cent in FY 09 to 50 per cent in FY 12, while ROIC moved up from 28 per cent to 114 per cent in the same period. Titan has evolved itself into a high quality business model especially in jewellery with return ratios comparable to FMCG companies.During the last quarter, company’s jewellery business witnessed a growth of 25.15 per cent to Rs 1,985.87 crore, while earnings in the watch segment increased by 17.23 per cent to Rs 383.11 crore.“Tanishq is today a hallmark of trust, an island of purity. It is a trustworthy, popular jewellery brand from India's largest integrated jewellery manufacturer. Titan then felt a need and created a means to offer elegant gold jewellery to smaller towns and rural markets, hence the launch of a retail initiative - Goldplus caters to this need.Both brands contributed to over Rs.450 million USD, and are still flourishing. Truly a phenomenon in itself, Tanishq is our pioneering Indian brand storming a market of over 400,000 independent jewellers. The brand is evolving faster than the market and is either leading or closing gaps between competitors in urban markets where we have a presence,” says Sandeep Kulhalli, Vice- President, Retail & Marketing, Tanishq. %%

Zoya, by Tanishq is a chain of luxury jewellery boutiques, which targets elite, discerning ladies seeking designer wear of international standards. Zoya is a best-in-class shopping experience. Stores offer exquisite, artistically styled masterpieces, studded in diamonds, apart from traditional, fusion polki and kundan jewelry. There are magnificent designs to choose from, all in ultra-premium luxury, these outlets showcase luxury unsurpassed. “Zoya creations are world-class in terms of quality and have been crafted in India and abroad. It boasts the finest quality in India and is on par with the best in the world. Zoya stores are located in Greater Kailash I, M Block - Delhi and Warden Road – Mumbai,” adds Sandeep Kulhalli. Entering the largely fragmented Indian jewellery market with no known brands in 1995, Titan Industries launched Tanishq, India's most trusted and fastest growing jewellery brand. Gold Plus, the later addition, focuses on the preferences of semi-urban and rural India. Completing the jewellery portfolio is Zoya, the latest retail chain in the luxury segment.%% Tanishq is also considering launching a new collection targeted at teenagers, for which it is conducting a pilot project and a final decision will be taken by the end of this financial year. It is also expanding its footprint in the North Eastern region and looks to open two more showrooms in next fiscal. “We are doing some experiments for the teenagers. They usually buy some fashionable junk jewellery and we are looking to tap that segment,” saysSaumenBhaumik, Associate Vice-President, Titan Industries.The company is currently conducting a pilot project to judge the response for its products and has opened six kiosks in Delhi, Mumbai, Bangalore and Pune, he added. “We started the pilot project in February this year. We will take a call on national launch of the collection by the end of this fiscal,” Bhaumik said. The collection of the jewellery, which are priced between Rs 499 and Rs 4,999, has received a moderate response so far, he added.Tanishq today entered the fashion jewellery space with the introduction of IVA collection in 18-carat gold that is priced over Rs 20,000. It will initially be sold at eight locations — New Delhi, Mumbai, Bangalore, Kolkata, Pune, Ludhiana, Chandigarh and Hyderabad from December 25, 2013.Talking about its expansion plans, he said the brand will add over 10 stores next fiscal to its current strength of about 150 outlets across the country. “We are expanding in the North East, which has a big potential. We are planning to open two more stores there in the next 12-18 months,” Bhaumik said. The brand at present has two showrooms in Guwahati and Agartala, he added.“We will open a second outlet in Guwahati, where we have received very good response so far. We are exploring option to open the second one in a smaller city like Jorhat or Silchar,” Bhaumik said. Tanishq at present has over 20 showrooms in the Eastern region, comprising Bihar, Jharkhand, Orissa, West Bengal and North East.Goldplus, with 31 showrooms, it is focusedon creating awareness and educating rural customers about gold. “Starting from one store in Erode in 2005, we are aiming for a turnover of Rs. 800 croreby this year,” says N. Vaideeswaran, Head – Retail (Goldplus), Titan Industries.%%

Tanishq started in 1994 and challenged the established family jeweller system prevalent in India. They have set up production and sourcing bases with thorough research of the jewellery crafts of India. Backed by in-depth research in the jewellery space, the production and sourcing units of Tanishq create exquisite designs with flawless finish. Located at Hosur (Tamil Nadu) the 1,35,000 sq. ft. manufacturing unit is equipped with the latest and most up-to-date technology and tools. The unit also complies with the labour and environmental standards. There are two units in Dehradun and Pantnagar(Uttarakhand) in India.It was launched as a range of jewellery and jewellerywatches meant for the European and American markets, but later on shifted focus on Indian markets to tap the domestic opportunity, too.“Stringent quality standards ensure that every product at Tanishq is crafted to perfection with unmatched finish. With innovations like the caratmeter the only non-destructive means to check the purity of gold. Tanishq introduced technology backed challenge in the category completely governed by individual trust. The brand propagates ethical practices and provides the customer a certification of purity of material and reselling policies. Following the line of ethical practice further, adequate policies are in place for the artisans who create the jewellery,” adds Sandeep Kulhalli. It has a Golden Harvest savings scheme which is a unique Jewellery purchase scheme, leading to an easy purchase of Tanishq jewellery of your choice. With this scheme you can buy for more than what you save because it will add a special bonus at the end of the scheme.It introduced specialised retailing in the fragmented jewellery market of India. Today, with over more than 150 lavish stores in around 80 plus Indian cities, Tanishq continues to rule the jewellery space.%%