Tata Group's Tanishq launches its first store in New Jersey

Tanishq intends to tap into the sizable Indian diaspora through its flagship store in New Jersey

Post By : IJ News Service On 19 January 2023 2:22 PM
Tanishq's Flagship Store in New Jersey

Tanishq, an Indian jewelry brand, today announced the launch of its first store in the United States. Senator Robert Menendez, Senior United States senator from New Jersey and Randhir Jaiswal, Consul General of India in New York, along with John E. McCormac, Mayor Woodbridge, Sam Joshi, Mayor Edison, Wesley Mathews, Choose New Jersey Inc., Vin Gopal, New Jersey State Senator and Congressman Frank Pallone, New Jersey, were the chief guests at the inauguration of the store.

The brand aims to meet the evolving needs of Indian Americans, who comprise 4.35 percent of the state’s total population and are 387,000 strong. According to US Census Bureau, jewellery store sales were estimated at $33.2 billion in 2020, which was a 25% increase over the previous decade. Tanishq has been in the US market through e-commerce for over a year and has received positive community feedback. The launch is a part of Tanishq’s retail business expansion strategy.

The 3750+ square foot, two-story showroom on New Jersey’s Oak Tree Road, Iselin, offers 6500+ unique designs in 18 and 22 KT gold and diamond jewelry, as well as solitaires and colored stones.

Be the first to comment

Leave a comment

Related News

P N Gadgil Jewellers Limited Files DRHP with SEBI

  • Retail News - 28 March 2024 10:55 AM

Aukera Unveils Unique Lab-grown Polki Diamond Collection

  • Retail News - 22 March 2024 6:01 PM

Bulgari Dazzles with "Roman Holi"

  • Retail News - 18 March 2024 1:43 PM

Malabar Gold & Diamonds Opens Latest Store in Omaxe Chowk

  • Retail News - 18 March 2024 9:28 AM

Holi Hues: Jewellery Picks for Every Colour of the Festival

  • Retail News - 15 March 2024 9:08 AM

Email Alerts

WhatsApp Alerts