ORRA Fine Jewellery, one of India's premier diamond jewellery brands, has announced the return of its much-anticipated annual 'Diamond Festival', inviting jewellery connoisseurs to experience a captivating celebration of elegance, craftsmanship, and exclusive deals.

Running from July 19 to August 17, this year’s edition of the Diamond Festival showcases a brand-new collection that reflects the vibrant essence of the monsoon season. ORRA promises a spectacular journey through its latest offerings — featuring brilliant-cut diamonds in exquisite settings, with prices ranging from Rs 50,000 to Rs 4,99,999.

The festival is not only a celebration of design and detail but also a value-driven event for patrons. Shoppers can enjoy:

• 25% off on Diamond Value

• 0% interest EMI options

• 0% deduction on old gold exchange

• 0% down payment

Speaking on the launch, Mr. Dipu Mehta, Managing Director, ORRA Fine Jewellery, shared, “The Diamond Festival holds profound significance for our brand. It symbolizes our unwavering commitment to delivering precision, craftsmanship, and trust. In a world where authenticity matters, this festival is about offering timeless jewellery that transcends fashion — versatile pieces that become treasured memories.”

A staple in ORRA’s annual calendar, the Diamond Festival has come to represent a celebration of modern luxury. With its blend of contemporary style and timeless diamond artistry, ORRA continues to uphold its legacy of innovation in fine jewellery retailing.

With 97 stores across 40 cities, ORRA remains a beacon of design excellence, powered by master craftsmen, five international design centres, and signature offerings such as the 73-facet patented ORRA Crown Star.