%% During the course of succeeding years this show has become popular among the gems jewellery fraternity of India and Abroad. Held during the peak tourist season, the show has the inherent advantages of travel-friendly weather with the December celebrations in the air. The December show has always emerged as a trendsetter for the new jewellery designs which are displayed during the four-day event and has also added to the Jaipur’s flavour as a brand. Every year Jaipur Jewellery Show promotes one gemstone, and this year Jaipur Jewellery Show is promoting Kundan Meena Jewellery. The art of Kundan Meena, the theme which is to be promoted in JJS has been a part of Jaipur’s history since time immemorial. %% The Show also aims to provide a platform to the manufacturers of Gems & Jewellery to market these products, create awareness about the potential of this industry, set up research and training facilities, create job opportunities at rural & urban level, initiate social project, undertake projects for enhancement of gemstones and upgrading automation, provide a platform for gem & jewellery marketing at the national and international levels. %%