Diagold launches its new collection- ‘Bliss’, an absolute range of diamond and coloured gem stones jewellery. Each piece has a story to tell, from exuberant earrings to brilliant neckpieces, the sparkling collection of diamond jewellery is perfect to embrace your traditional outfits this festive season. The collection holds pieces that are beautifully amalgamated with diamonds and precious gemstones like ruby and emerald crafted in 18K white/yellow gold.%% Commenting on the new collection, Ms. Varda Goenka, Owner & Designer, Diagold Jewels, said: "Our collection is specially designed keeping in mind the outset of the festive and wedding season. Diamonds, being a symbol of love and eternity is a perfect adornment for any occasion and thus it’s a must-have for every woman. The designs reflect the tradition of India and today’s women who are fashionable and yet high with their traditional values”.