Your sales staff is the most important asset to your store. From the time a client walks in to the moment they make a purchase and walk out, the fate of your business lies in the hands of efficient sales staff. From hiring the right staff, to training and teaching them the right values, here’s how jewellers are equipping their sales staff to handle the toughest of clients says R Sugandha

Even star performers can feel saturated at some point in their sales career. This is a difficult situation jewellers often face. Select jewellers across the country, come together to offer unique solutions…

Speaking about organisational structure and how to make the work space employee friendly, Indian Jeweller exclusively got in touch with Anil Kataria of DP Jewellers to shed some light on matters of staff