Strategically placed in the international fair calendar in September, ideal for the sales campaigns customary in the period leading up to the end of year festivities, Choice is conceived as an appointment dedicated to the distribution pipeline, and its most modern evolutions. Over 1600 exhibitors select their latest jewelry and gold collections for the different trade sectors, in a framework geared to enhancing the meeting point between top international demand and supply. Vicenzaoro Choice is the business hub of choice for the industry, in the period of the year when the biggest sales figures are recorded around the globe. MERCHANDISE CATEGORIES Machined and hand-crafted gold jewelry, platinum jewelry, silverware, costume jewelry, watches, precious and semi-precious stones, natural and cultivated pearls, corals and cameos, seals, plaques, semi-finished goods. Machinery. Jewel cases and accessories. Trade press.