Renowned for its innovative designs and craftsmanship in gold and diamond jewellery, TBZ-The Original recently shifted its Vashi Store in the same locality. Kavita Parab walks you
through the store.
Tribhovandas Bhimji Zaveri (TBZ- The Original), India’s trusted jewellery retailer relocated its Vashi store in the same vicinity near Nirman Premises Co-op, Sector 17, Vashi.
TBZ-The Original retail stores have been an incredible success. With a strong legacy of over 150 years, the brand has been catering to 4th and 5th generation of customers. The brand is known for providing premium jewellery shopping experience and its Vashi Store is another attempt towards it.
Shrikant Zaveri, Chairman and Managing Director, TBZ Ltd., said, “TBZ -The Original has a legacy of creating jewellery that are truly timeless. Our Vashi customers have always believed in our brand and with our newly relocated store we will continue to provide our extensive design range in diamonds and gold jewellery.”
The Showroom
The showroom is spread across an area of 2,984 sq ft with two levels showcasing an array of gold and diamond jewellery. The store welcomes you with its trademark white storefront. Colours create a powerful emotional connect and the subtle grey and gold signage at the storefront is hard to miss on the busy street. As you enter the store, you are welcomed by clean and non-fussy décor. Here, too, colours have a greater role to play. Light satin brass coloured walls and dark wood jewellery display cabinets run throughout the store.
The store’s luminous space has an elegant and polished environment with beautiful display, comfortable seating, ambient lighting and stylish interiors to ensure a unique experience for the customers. Commenting on the store’s ambience, Shrikant Zaveri said, “TBZ - The Original has always strived to provide its consumer with the most exclusive of designs in the most luxurious ambience. In this endeavour, this new Vashi showroom is our attempt to deliver the most iconic and premium jewellery shopping experience to the citizens of Navi Mumbai”.
What’s new on offer?
The new Vashi store brings its consumers a variety of bridal jewellery in traditional and contemporary designs exclusively crafted in vilandi and jadau. In addition to bridal jewellery, the store offers collection
of ingeniously designed versatile lightweight jewellery in diamond, precious stones and gold that can be worn at various occasions. The beautiful range of lightweight designs include classic rings, delicate bracelets, bangles and elegant pendants which can be styled on a daily basis. The store also showcases a special line of Temple Jewellery comprising of necklaces and earrings encrusted with an idol of God mirroring the key elements of Indian heritage and devotion.
The Brand
Tribhovandas Bhimji Zaveri Limited is India’s renowned and trusted jewellery retailer with a legacy of more than 150 years. The company began its journey in 1864 opening its flagship store in Zaveri Bazar, Mumbai. Over the years, the company has established itself as a preferred choice for customers in the wedding jewellery segment, recognised for exquisite gold and diamond jewellery designs. It has led from the front, in an otherwise largely unorganised Indian jewellery industry, displaying high quality and transparency standards over last 150 years, being the first jeweller to offer buyback guarantee on jewellery and to introduce 100 per cent per-hallmarked jewellery in India. In 1864, the company was just a one store family-owned business and today it is a large professional organisation under the helm of its 5th generation entrepreneurs. The brand has expanded its presence and reach across India with 33 stores operational and a retail space of around 98,200 sq ft spread in 25 cities.
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