Yashasvi Saraf is a third generation jeweller. She has grown up around jewellery, gems being sorted and designers sketching all day. With a background in finance and accounting, her early stint in making jewellery sketches and playing around with gemstones eventually led her towards jewellery designing. “Even though I had the entire world of finance to grow further in, my heart had already set its place in the world of gems and jewels,” says Yashasvi.
Yashasvi remembers being given packets of pearls and rubies to count, totally oblivious of the fact that this was totally going to be her calling! All those sights of my dad crafting jewels and my mom grading gems and client dealings have really shaped my love for jewels and made me a design aesthete.”
She has never been a commercial jewellery creator. “I have always been a couturier at heart. I don’t just keep churning designs and never believed that I can make luxury pieces if I just keep creating in bulk. So, when I give design direction to my artists or when I’m designing, I make concepts from the point of view of the discerning audience. So every piece right from ideation to completion is made one-of-a-kind.” She is deeply influenced by Flora and Fauna and Abstract Art, so in one piece you could find an elephant and in another you might find a three dimensional work with a rare Burma ruby suspended somewhere in it. “I believe in creating legacy jewels. So, if someone is wearing my jewel even 50 years down the line, it still remains a classic and one can make out that this is a piece of Yashasvi!”
She has strived to break the shackles of traditional jewellery making.“I’ve believed and strongly stuck to the rule of creating jewels that are not ordinary, that have their own identity and not something that already exists somewhere.” Unseen, new and independent of influences are what her jewels offer.
She has almost 30 new concepts in queue for the spring, the latest one that’s about to finish is a gorgeous garden of enchantments neckpiece. “It’s a stunning neckpiece with small handcrafted elephants, bundles of twigs, scatter of leaves, bunches of Basra pearls making small buds, small fruit hangings almost as if you’re in a dreamy spring setting, watching the play of nature.
Yashasvi draws inspiration from art, nature, structures and so many things could inspire her on a daily basis. She makes a note of an idea the moment it strikes and then briefs her design team about it. The concept is then traditionally handmade on paper with every angle and setting drawn in detail. She then sits with her craftsmen who follow the sketch to the T. The gems and stones are then sourced accordingly or are cut as per the design. “We ensure strict grading of our gems and diamonds to provide the finest we can offer for the price points set. At every stage of manufacturing, I look into the progress and I do the ultimate final layout of the jewellery piece when it is on wax for sample structure. Once I approve it goes into final making and we never hurry the process of finishing . I personally ensure I keep wearing them to check their fittings, their fall, whether it will complement the person wearing it, to ensure that if I were a buyer, I would definitely buy that piece.”