Reliance Jewels, India’s leading jewelry brand, has launched their new line of Nitara Collection for kids this Children’s Day. Nitara 2022’s unique designs are inspired by ‘jungle safari’ and showcases jewellery pieces that explore jungle characters such as an elephant, bear, giraffe, turtle, koala, squirrel, rabbit, birds, flowers and many others. All characters in the collection are handcrafted with simple and unique detailing, where the designs are a portrayal of kids’ doodles! The shine of the diamond embellishments and the colorful enamel detailing in gold add to the fun element and vibrancy that kids love. The collection lays emphasis on the fact that jungle and animal stories have been an integral part of everyone’s childhood, since kids have grown up listening to Jungle Tales such as “The Hare and Tortoise”, “Fox and the Grapes”, “Crow and Stones” and many others. So in order to revisit and revive these iconic tales, Reliance Jewels presents these cute and exciting jewelry pieces for kids. Nitara features a charming range of pendants, earrings and bracelets, delicately crafted in gold and diamond, so that the little angels radiate a magical dazzle wherever they go. The collection starts at an exciting price of Rs 3,500/- only, making it an affordable range for all. With such an exciting jewelry line, Nitara is a reminder to celebrate childhood and is a best gifting option for Newborns or special occasions like birthdays or baby shower making it the perfect shagun to celebrate special moments.

Commenting about the new collection, Sunil Nayak, CEO of Reliance Jewels said, “We at Reliance Jewels are extremely happy launching our 5th edition of Nitara Collection, an affordable range of kids jewellery. The collection boosts design excellence bringing alive the jungle theme in the form of exquisite designs of earrings, pendants & bracelets in Gold and Diamond. Nitara as a collection lays emphasis on the fact that animal stories build an instant connection with the kids. The collection aims at making every day special for the kids in true sense with unique, doodle jungle character designs this time. We are ecstatic to have received so much love and appreciation when we launch Nitara collection around children’s day every year. Children have always loved and adored this collection so much. Our endeavor is to continue to bring new designs time and again to ensure our customers are always spoilt for choices when they visit Reliance Jewels.”

The Nitara animated videos by Reliance Jewels brings alive the characters and celebrates the kids collection and the unique doodle designs that are an ode to the children of today. One can watch these short animated videos on their Instagram page https://www.instagram.com/reliancejewels/. Customers can shop Nitara Products at over 350 Reliance Jewels Showrooms and SIS Pan India and also online on the Reliance Jewels website https://bit.ly/3FYbMGF.