AVR Swarna Mahal Jewellers' new branch in Salem Bazaar was officially inaugurated by Directors A.B. Sudarsanam, Suganthi Sudarsanam, A.B.S. Sanjjay, and Soumya Sanjay. The jeweller has been a household name in Salem, with a legacy of more than nine decades spanning five generations. They operate two branches in Salem - Swarnapuri & Kadaveedi, with a philosophy of quality, reasonable prices, innovative designs, and excellent service.

The new Salem Bazaar store is now larger, with a wider range of jewelry and more amenities to match emerging trends and offer a world-class shopping experience. The torchbearers of the family legacy, young directors A.V.R. Siddhanth and A.V.R. Sreesmaran, will continue this legacy forward.

For Akshaya Tritiya, AVR Swarna Mahal Jewellers is offering special gold prices, and customers can order gold jewellery online at their website. A unique discount is provided upon pre-booking, where customers can avail themselves of silver coins twice the weight of gold jewellery. This day is considered auspicious for a fresh start, and buying gold is said to bring wealth into one's home forever.

In addition to special gold prices, AVR Swarna Mahal Jewellers is also offering a range of discounts and promotions, including 20% off on diamonds, silver free of making charges, and a grand debut of a diamond-encrusted limited edition gold coin titled "Coin of Gods." Customers can avail themselves of a 2% additional value exchange offer on AVR Swarna Mahal Coins. These offers are available at all showrooms of AVR Swarna Mahal Jewellers.