To celebrate this occasion, the Company has announced discount schemes on both diamond and gold jewellery where any customer who buys diamond jewellery will get a flat 10% discount on the jewellery. An additional 4% discount will be offered on purchases of Rs 2 lakh and above. Customers who prefer gold will get a discount of 10% on the making charges of the gold jewellery along with an additional Rs 40 per gram rebate on purchase of Rs 2 lakh or above. Both the discounts will be available to all customers across all PCJ showrooms pan India. The scheme intended to commemorate the patriotic day on Jan 26, will be extended to celebrate the Valentine’s Day on Feb 14 as well. The Company had also announced a 5% cash back offer on the first EMI amount for customers in their ‘Jewels for Less’ scheme. The Company has 41 showrooms in 33 cities viz Delhi, Amritsar, Chandigarh, Ludhiana, Dehradun, Haridwar, Indore, Bhopal, Jabalpur, Rohtak, Faridabad, Gurgaon, Panchkula, Hisar, Jodhpur, Ajmer, Beawar, Bhilwara, Pali, Shri Ganga Nagar, Ghaziabad, Indirapuram, Noida, Kanpur, Lucknow, Raipur, Bilaspur, Ahmedabad, Vadodara, Rajkot, Mangalore, Bengaluru and Hyderabad. One of the leading jewellery brands in the country today, PCJ houses diverse collections in varieties of diamond, stones, gold, polki and kundan. Known for their contemporary designs and innovations, their showrooms are laced with their best collections for wedding and special occasions.