ORRA launches 'Siddhi', a contemporary twist to traditional temple jewellery

The launch of the 'Siddhi' collection is timed in line with ORRA's Anniversary Sale which will be held from 15th April to 15th May, 2016 in stores as well as online on www.orra.co.in.

Post By : IJ News Service On 23 April 2016 2:50 PM
Varuna D Jani – the name to reckon with when it comes to innovation and versatility in jewellery brings the bridal range to honour every woman who is set to enter into a marital status- the most important phase of every women’s life. The bridal range by Varuna D Jani is a tribute to the new age bride who is well travelled, informed and independent. Keeping in mind the various traits and qualities which amalgamate into a bride’s persona, Varuna d Jani’s Bridal Collection is divided into three diverse categories- Neo- classic, Chic and Avant-garde.%% The Neo- classic Bridal Collection is a combination of classic traditional pieces with intricate detailing taking you back to the ancient era. The designs are simple, conventional and glamorous maintaining the old age charm. Crafted with intricate jali work, diamonds and colored stones the collection spells noble simplicity and calm grandeur just like the neo-classic bride. She is elegant, romantic and inclined to her traditions with a flair for everything classic and timeless. %% The Chic Bridal Collection is for the elegantly stylish bride, who is creative and innovative in her approach. She possesses endless freshness and playfulness and is quirky and fun to be with. She lightens the stage with her urban styles and contemporary outlook. The Chic collection comprises of eccentric designs with a twist and yet at the same time rendering ultimate sophistication. The collection is versatile and this bride knows exactly how to add the element of oomph with the perfect medley of color, shine and drama. %% The Avant-garde Collection as the name suggests includes trendsetter pieces for the very progressive and radical bride who believes in setting her own trend. She creates style with confidence and thinks out of the box. She believes in being the change, in doing things differently and setting her own mark and identity. She is the one who can carry off an animal motif with élan and walk the ramp with panache. This collection comprises of signature bracelets, cocktail rings and statement ear rings which are flamboyant and exuberant. %% Talking about the new bridal range Varuna D Jani said, “I believe every woman today is full of strength and optimism. A quintessential Indian bride is the one who wears personalized and customized jewellery to suit her individual identity. She is modern and full of life and a showstopper herself who believes in making a style statement. She is my inspiration for innovation and motivates me into creating her dream jewellery for her most special day. My collection is an accolade for the new age woman.” %% Believing in the concept of ‘New Luxury’ of ‘Personalization and Customization’ Varuna D Jani extends her personal touch and expertise to every single bride who walks in to buy Varuna D Jani jewellery. Giving each one her personal time is what makes Varuna D Jani- the brand stand out for its craftsmanship and unique designs.

Be the first to comment

Leave a comment

Email Alerts

WhatsApp Alerts