In a dazzling display of tradition and modernity, G.K. Chudiwalas has partnered with ASAL and MARD by Abu Sandeep to present a stunning range of traditional jewels at the Hyundai India Couture Week 2024 in Delhi. This grand collaboration set the stage for a remarkable opening of the event, showcasing exquisite bridal and groom collections that blend heritage with contemporary elegance.

Themed 'Rani & Rajkumar, The Triumph of Love,' Abu Sandeep's presentation highlighted the timeless romance and regal charm of Indian royalty. Each look was elevated with handcrafted jewelry pieces from G.K. Chudiwalas, renowned for their intricate details and artistry. These jewels perfectly complemented the ASAL Bride and MARD Groom collections, creating a cohesive and breathtaking visual narrative for the modern-day bride and groom.

Vatsal Mittal of G.K. Chudiwalas expressed his enthusiasm about the collaboration, stating, “The entire team at G.K. Chudiwalas is excited to be collaborating with the titans of the industry, Abu and Sandeep, as we unveiled our jewelry collection for this wedding season with their young labels - ASAL and MARD, which deeply resonate with our vision. We’re confident that this collection will ignite the world.”

This partnership not only celebrates the artistry of traditional Indian jewelry but also underscores the innovation and forward-thinking design that G.K. Chudiwalas and Abu Sandeep bring to the fashion industry. The showcase at Hyundai India Couture Week 2024 is a testament to the enduring allure of Indian craftsmanship and the timeless beauty it brings to bridal fashion.