The recent inaugurations mark a continued expansion of the brand’s presence in India, bringing its total number of showrooms to six.

Located in prominent urban neighbourhoods, the new outlets aim to cater to a modern customer base seeking lightweight diamond and gold jewellery designed for everyday wear. The collections showcased at the new showrooms include a mix of classic and contemporary styles, with a focus on versatility and individual expression.

According to the company, the expansion is part of a broader strategy to strengthen its footprint in key markets. Suraj Shantakumar, Director of Business Strategy at Kirtilals, noted that the response to the new openings has been strong and aligns with the brand’s long-term growth plans.

The launch events in both cities drew local customers and jewellery enthusiasts, who were among the first to explore the collections in person. With existing stores in Bangalore, Chennai, Kochi, and Thrissur, the new showrooms continue the brand’s effort to appeal to a younger, style-conscious demographic while maintaining the craftsmanship associated with the Kirtilals name.